Managing Your Business

Technology is changing the way that business is conducted, between industries, companies, and individuals—making it critically important to stay on top of the latest innovations, buying trends and business models in order to accelerate success. Use these resources to find new ways to grow your business, expand your reach, and keep your team engaged.

Partner Experience Trends Through the Lens of the Partner Journey

This research brief uses interviews with IT channel leaders to describe the evolving relationship between partners and vendors.

08/21/2020 | Whitepaper

How to Succeed in IoT Security

A hard-luck opportunity opened the door for an MSP to save the day and gain a loyal customer with a new IoT security solution.

03/12/2021 | Use Case

Vendor Channel Readiness Assessment

This assessment tool can help technology vendors determine their preparedness and ability to initiate and implement a channel strategy.

03/04/2021 | Forms

How to Create a Successful Virtual Event in 10 Steps

With these 10 steps, you can successfully create a new digital event that will engage your attendees and bring more value to your organization.

06/10/2020 | Article

The Technology Buyer’s Journey: A Roadmap to Customer Success

CompTIA’s Channel Advisory Board mapped out a technology buyer’s journey with step-by-step details for vendors, distributors and solution providers

12/11/2019 | Infographic

Executive Insights: Customer Experience in the Channel

As channel firms grapple with new ways to engage customers, CompTIA interviewed a group of executives about the trends in CX they are seeing in today’s market.

07/09/2019 | Research

Customer Experience Trends in the Channel

The following report takes the pulse of today’s CX efforts among today’s tech channel.

06/27/2019 | Research

Four Steps to being a Successful Technology Vendor

CompTIA Leadership has pulled together a must-do list to ensure technology solution provider vendors are successful and growing in 2019.

01/08/2019 | Infographic

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Tips to Manage Your Business

Watch Now: Grow Your Tech Business

In this series of six videos, we share tips to help you grow your IT business—from assessing and outsourcing to hiring and retaining great talent to branding and marketing your IT business.

Listen Now: BizTech Podcast

biztech

Industry leaders from CompTIA communities and councils discuss challenges and opportunities, strategies for success, leading and emerging technologies, and what it all means for your customers and your business.

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The STIR/SHAKEN framework will change how businesses are able to contact consumers in the U.S., especially those that rely on automated calls to share critical information, according to several telecommunications leaders. Service providers should have a plan in place before June 30.

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Apr 6, 2021, 01:00 PM By Scott Campbell

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7 Tips to Successful Solution Selling: Become the Business Advisor Your Customer Needs

There’s a big difference between selling technology and helping customers solve business problems. As MSPs focus more on “solution selling” they need to evolve their businesses. A panel of MSP experts discussed their experiences and how to set up for long-term success. Here are their tips.

Mar 17, 2021, 06:10 PM By Scott Campbell

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4 Pillars to Build Your Tech Business in 2021

Cybersecurity, emerging technology, solution selling, and workforce dynamics are the key trends tech firms should be embracing, according to Nancy Hammervik, executive vice president of industry relations at CompTIA, and CEO of the CompTIA Tech Career Academy, who kicked off the virtual 2021 CompTIA Communities and Councils Forum.

Mar 16, 2021, 07:14 PM By Louisa Fitzgerald

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Advance Your Tech Business with CompTIA Membership

Running a successful tech business isn’t easy. Business owners and executives must build a growth strategy, expand their customer base and nurture their employees. The good news is that CompTIA is in your corner. As a member, we can help your managed service provider, vendor, consultancy or solution provider business grow and succeed. Here's how.

Mar 5, 2021, 01:57 PM By Emily Matzelle