A major element of a good work conference is education. What can you learn? How can you turn what you learned into action back home? And ultimately, how will this new information positively impact your business? The team behind CompTIA ChannelCon considers these questions as they build out an insightful, relevant agenda of industry education that you won’t want to miss.
Join us at CompTIA ChannelCon 2024, July 30 – August 1 in Atlanta! Register now.
To help you plan your time and maximize your ChannelCon experience, the sessions are organized into four educational tracks:
- MSP Success: Strategies to Improve Your Business
- Cybersecurity: Protecting Your Business and Your Customers
- Community: Gaining Advice and Insight from Member Leaders
- Vendor Education: Building Successful Relationships
“This year’s conference is all about gaining fresh insights and learning new ways to drive growth and innovation in the tech industry,” said MJ Shoer, chief community officer, CompTIA. “We have an impressive lineup this year that really shows how good our members are at working together to help us build the larger CompTIA Community.”
Here’s what you can expect from each educational track.
MSP Success
Who attends? Managed services providers (MSPs), managed security services providers (MSSPs) and solution providers.
The MSP Success track is designed to provide strategies, tips and best practices that you can implement immediately. Topics include sales and marketing, accounting, customer service and more.
Here are some highlights:
- Myths & the Impact to get AI started for MSPs
- Minimizing Churn
- Are You Ready for Data?
- Power Panel: The Evolving Channel Relationships
- Improving Your EBTIDA Multiples
- Defining Business Strategy for the New Competitive Business Landscape
- Social Media Marketing
Cybersecurity
Who attends? Anybody. Cybersecurity affects MSPs, MSSPs, solution providers, vendors, distributors and our customers.
The Cybersecurity track features security leaders identifying and overcoming the latest threats, as well as ways to proactively keep you and your customers safe.
Here are some highlights:
- Cybersecurity Trustmark Workshops
- Table Top Experience
- America’s Cyber Defense Agency: How it Supports MSPs and Your Clients
- Exploring the Depths: The Ransomware Landscape
- Strategic Security Enhancement with CIS Hardening Techniques
- How Hacks Happen via Ransomware and How to Protect Yourself
- The Janky Chair: Unfolding Risk Assessments Through Humor
- Surviving Extinction: The Future of Cybersecurity for MSPs
Community
Who attends? Anybody. Open meetings allow CompTIA Community members and non-members to learn more about our member groups and how to get involved.
The Community track features CompTIA Community thought leaders sharing business-building tactics and strategies from their own experiences.
Here are some highlights:
- First Timers: Maximizing Your Time at ChannelCon
- Empowering Women in Tech: Strategies for Inclusion and Growth
- Scaling Your MSP in 2024
- Empower, Educate, Protect: Launching the CompTIA Cybersecurity Online Workbook
- The Member Champions Guide to Elevating Your CompTIA Community Membership
- Addressing the Needs of a Multigenerational Workforce
- Diversity, Equity and Inclusion Interest Group meeting
- Potential Unlocked: Grow and Connect with CompTIA Community Mentorship
- The Efficient MSP: Your Framework for Operational Success
- In-House vs. Outsourced Marketing: A Debate for MSPs
- Empowering Accessibility: Navigating with Mindfulness and Progress
- 5 Steps for Selecting the Right Vendor
- Overcoming Professional Challenges
- A Guide to Unleashing the Power of Channel Programs
- The Authentic Professional: Blending Personal Identity with Career Goals
- From Nervous to Natural: Elevate Your Presentation Skills
- Employee Development = Employee Retention: Winning the MSP Talent War
Vendor Education
Who attends? Vendors, distributors or any tech industry experts that partner with MSPs and solution providers.
The Vendor Education track provides insight on finding great partners, maximizing your current partnerships and growing your revenue in today’s increasingly competitive marketplace.
Here are some highlights:
- Managing the Technology Channel Part 1
- Managing the Technology Channel Part 2
Check out the full ChannelCon agenda—and check back often as we update with details and speaker information.